PowBandanas is an exciting, cruelty-free brand that empowers customers to create personalized bandanas for their pets using innovative AI software. For this project, I led the complete branding process, designing a bold logo that captures the brand’s playful spirit. I developed eco-friendly packaging that enhances the unboxing experience and created dynamic social media ads that tell engaging stories about the customizable bandanas. This project showcases my ability to blend creativity with strategic branding, establishing a cohesive identity that resonates with pet lovers and fosters community engagement.